Pew: 2008 Election A Breakthrough For Internet

by Mark Walsh, Yesterday, 4:03 PM
Online Media Daily

Dubbed the YouTube election, the 2008 campaign proved to be a watershed not just for the use of online video but for the Internet’s role as a whole. It was the first election in which more than half voting-age adults were politically engaged online, according to a new report by the Pew Research Center’s Internet & American Life Project.

The study found that 55% of all adults — and 74% of Internet users — said they turned to the Web for news and information about the election or to connect with others about the race. About 60% of Internet users got political news online and used one or more online tools spanning email, instant messaging, text messaging and Twitter to share political messages.

Click here to read the rest of the article:

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=104176